The Beat Funding Bias Initiative (BFBI)

Beat Funding Bias Initiative

The Beat Funding Bias Initiative raises awareness on unconscious biases in funding settings and empowers investors, founders, experts, coaches and their communities to overcome these biases by providing specific tools.

Supported by

The Beat Funding Bias Initiative
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Recap of the beat funding bias initiative 2023
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How investors and female founders can profit from knowing about unconscious gender biases in the fundraising process.

We ask men to win and women not to lose

Based on the study ‘We ask men to win and women not to lose: closing the gender gap in startup funding’ of the Columbia and Harvard Business Schools the FE+MALE Think Tank designed BFBI – The Beat Funding Bias Initiative.

The goal of BFBI is to make sure everyone, regardless of their gender, has equal funding opportunities. We are committed to achieving this by raising awareness through workshops and providing educational resources through mentoring to our community.

“By promoting gender-bias-free practices, we can create a more inclusive and diverse entrepreneurial ecosystem, which in turn leads to more innovative ideas and better business outcomes.”

Luiza Dobre

Komed Health AG

“Pushing for gender bias-free in funding settings is the right thing to do because it could foster the creation of more innovative businesses, greater diversity, and new opportunities for the entire society.”

Daniela Marino

CUTISS

“The BFBI project can add a lot of value in the ecosystem for female founders. It can create a common ground in which founders independent of gender could flourish and have access to equal capital conditions and funding opportunities.”

Myriam Lingg

macu4

“I do believe that the outcome of this project can potentially help many entrepreneurs, myself included, increase the chances to get more funding and with that, help the start-up move forward and create higher value.”

Yurena Seguí

Duramon

Why is it important to overcome these unconscious gender biases?

Unconscious gender biases result in missed business opportunities for investors and make it more difficult for female founders to scale their businesses.

Gender biases mean that we treat a person more or less favorable based on their gender. If biases happen unconsciously, it can cause harm without you even being aware that it influences your decisions.

These biases can be systemic and deeply ingrained in society, making it difficult for women and men to overcome them or even to identify them as an influencing factor during funding rounds.

This leads to:

  • fewer investments in women-led businesses
  • missed business opportunities
  • less diversity and therefore less innovation

How do gender biases influence the funding process?

The way investors ask their questions influences the way entrepreneurs respond and therefore it has a huge impact on the funding:

  • Promotion-focused questions emphasize on growth-oriented gains and tend to result in higher investments.
  • Prevention-focused questions emphasize on non-losses and tend to result in lower investments.


Naturally, the answers match the style of the questions. Promotion-oriented questions are replied with promotion-oriented answers and prevention-focused questions with prevention-oriented answers.


As female and male investors tend to ask male entrepreneurs mainly promotion-focused questions and female entrepreneurs mainly prevention-focused question this results in a huge gap in the funding.

What can I as an investor or female founder do about it?

The FE+MALE Think Tank is providing a systematic approach to ensure gender equity with all it’s benefits for investors, female founders and society. In a pilot project in 2023 we created two online tools for investors and female founders to test their biases:

  1. assessment tool for investors
  2. survey, a training tool for female founders
 
This framework helps you evaluate your own competency to identify gender equity gaps and opportunities to make better decisions that will positively impact your business growth. 

 

Additionally, it helps your team or organization to identify expertise, activities, opportunities and gender equity impact to align the organization for branding purposes.

Whether you are a female founder or an investor take the survey to find out your own gender biases.

Resources

About us

Our community is the heart and soul of everything we do at FE+MALE Think Tank. We believe that together, males and females, we can create a more just and equal society. With the Beat Funding Bias Initiative, we strive to connect our community with the tools and resources they need to succeed, whether through mentorship programs, networking events, consultative services and or educational workshops.

We understand that navigating the world of entrepreneurship can be intimidating, especially for women who have historically faced systemic barriers.

Whether you are and entrepreneur or an investor we invite you to join us in our efforts to break down funding barriers and create more opportunities for female entrepreneurs in Switzerland. Together, we can build a more equitable future.

Who we are

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© 2023 FE+MALE Think Tank. All rights reserved.

Breaking the Gender Bias in the Startup Ecosystem!

Women-led startups get less funding than their male counterparts. The cause for this disparity can often be attributed to an unconscious bias and strong gender stereotypes.

What does Gender Bias mean exactly? Gender bias refers to treating a person in a more or less favorable way based on their gender. Gender bias can affect society in numerous ways, for instance, funding outcomes for female founders.

The Beat Funding Bias Initiative (BFBI) aims to share best practices and lead efforts to build a systematic approach. With BFBI FE+MALE Think Tank wants to support investors and entrepreneurs to better identify gender equity gaps and opportunities for business growth.

Consent

By taking part in this survey, you agree that the FE+MALE Think Tank may use the data provided to publish related articles, reports, and/or extract statistical information to advance the organization’s goals of promoting female entrepreneurship in Switzerland and abroad. The results from taking part in the survey will help the FE+MALE Think Tank to adapt, tailor and/or customize solution-oriented materials, tools, or other related offerings to help improve outcomes for the Think Tank’s constituents and help promote and/or advance the organization’s overall mission.

Find out how biases may influence your perception

Are you an investor or a founder?

1 - SURVEY FOR FEMALE FOUNDERS

The super short survey for female founders offers an example of training that could be offered to entrepreneurs, coaches, and investors. Upon completing the survey, you will get free insights!

THIS SURVEY IS STRUCTURED INTO 2 PARTS

PART 1: 12 questions for training purposes
PART 2: 10 demographic questions

Thank you for taking the time to breaking the gender bias in the Startup Ecosystem!

Find out how biases may influence your perception

How you answer questions from investors has a big impact on getting your funding. Take the quiz and find out if you answer questions in the best possible way!

TAKE 10 MINUTES TO ANSWER THE QUESTIONS.

All data generated in this quiz are strictly confidential and will not be used outside of research publication, training, or for statistical analysis

How to improve your chances of getting funding

Please choose one of the 3 answers given in each question.

Question 1 of 12

What is your general view of entrepreneurship? *

Question 2 of 12

What work habits help you to be successful? *

Question 3 of 12

Tell us more about your customers: *

Question 4 of 12

How do you plan to monetize your business? *

Question 5 of 12

Forecast the next few years. *

Question 6 of 12

Considering the competitive environment *

Question 7 of 12

What makes you different from your competition? *

Question 8 of 12

What major milestones are you targeting for this year? *

Question 9 of 12

What is your aspiration for this company? *

Question 10 of 12

What knowledge, skills, and abilities are present on the team? *

Question 11 of 12

What is the data security plan? *

Question 12 of 12

In general, what safety and security measures are in place? *
Gender *
specify *
What is your nationality?
Year of Birth? *
What is your educational background? *
In what sector do you currently work? *
specify *
How many male and female founders are you? *
How many employees work in the company apart from founding team?  *
What is your business development stage? *
What are your financial requirements in (CHF)? *
Where or how did you get this survey? *

Please leave your contact details so that we can send you the result.

Name *
Surname *
Email address *
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2 - ASSESSMENT FOR INVESTORS

This super short assessment center around several questions to assess the level of bias by inviting the participant into a discovery journey that will help you to better identify gender equity gaps and opportunities at work. Your responses can help to determine if you, your company, or your place of business may be unintentionally propagating a high, medium, or low level of gender-biased risk in your decision-making process. Upon completing the survey, you will get free insights!

THIS ASSESSMENT IS STRUCTURED INTO 2 PARTS 

PART 1: 10 demographic questions
PART 2: 7 questions "actionable points". These questions guide you into a discovery journey that helps you identify gaps and opportunities for gender equity.

Thank you for taking the time to breaking the gender bias in the Startup Ecosystem!

DEMOGRAPHIC

How did you get this assesment? *
How old are you? *
What is your nationality? *
What is your gender? *
specify *
What type of investor are you? Multiple answers possible. *
specify *
How do you find the most promising deals? Multiple answers possible. *
specify *
36.7% of Swiss ventures are funded by women according to to Federal Statistics Office (FSO). Are you investing in fewer, equal, or more female-led ventures than this benchmark? *
How much do you invest on average per year (in CHF)? *
What is your minimum investment ticket size (in CHF)? *
What % of women founders would you think is optimum? *
Do you primarily make investment decisions alone or in teams? *

Question 1 of 7

Does your organization have any policy and or diversity and inclusion practices in place to assess unconscious gender bias at work? *
specify *

Question 2 of 7

Does your organization have another instrument to detect gender equity gaps? Multiple answers are possible. *
specify *

Question 3 of 7

If yes, how is it disseminated in the company? *

Question 4 of 7

Does your organization take active steps to work with a more diverse/representative set of founders? *

Question 5 of 7

Are your stakeholders aware of the company policies or any other diversity & inclusion practices in place to detect gender equity gaps? *

Question 6 of 7

How does your organization measure the success of gender equity policies and or any other diversity & inclusion practice in place to detect gaps and ensure progress? Multiple answers are possible. *
specify *

Question 7 of 7

How does your organization measure the success of an invested business company or startup? Multiple answers are possible. *
specify *

Please leave your contact details so that we can send you the result.

Name *
Surname *
Email address *
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Question 1 of 6

Do you follow any processes to assess gender bias in your investment decisions? *
specify *

Question 2 of 6

Have you used any of these resources to learn how to promote gender equity in a work context? Multiple answers are possible. *
specify *

Question 3 of 6

What active steps do you take to work with a more diverse/representative set of founders? *

Question 4 of 6

Do you actively promote gender equity? *

Question 5 of 6

In an investment context, how do you measure the success of any action or initiatives you may have taken to detect gender equity gaps? Multiple answers are possible. Multiple answers are possible. *
specify *

Question 6 of 6

How do you measure the success of an invested business company or startup? Multiple answers are possible. *
specify *

Please leave your contact details so that we can send you the result.

Name *
Surname *
Email address *
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